We’re currently hard at work designing and developing the new Finnair.com together with Finnair and a kick-ass multi-vendor service engineering team.
We’re currently hard at work designing and developing the new Finnair.com together with Finnair and a kick-ass multi-vendor service engineering team.
Users’ expectations have changed and increased when it comes to using digital services, and it’s become clear that the old way of doing things simply doesn’t cut it anymore.
Finnair’s current web service with its 50+ sites is receiving a complete rehaul, along with a bold brand renewal. The new Finnair.com is being designed and implemented at Finnair by a service engineering team that consists of Finnair’s, Frantic’s and several other agencies’ talented designers and developers.
The philosophy guiding the entire design process is to base all decisions on strong design hypotheses. In this day and age, designers can’t stay up in their ivory towers, but instead they must come down and test all their ideas in practice, validating their work with real answers from real people. The goal is to create lovable services with the users, for the users.
Thinking mobile and content first
A silent test launch of the new service was already back in September, and the first public beta was published in early December. At the moment the beta service is focused on the mobile booking flow, and more of the site content will be released next in several phases.
The new Finnair web service has a modern, microservice-based architecture with CoreMedia as the content management system and Angular 2 as the UX web app. It’s designed and built to work like a charm on mobile without any app installations, and the modularized content will offer a more contextual and meaningful user experience across the service.